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Identity refresh

Digital design

Ellozze Paris is a Parisian premium fashion brand creating bespoke jumpsuits, targeting a modern Parisian female audience.

The founder and the COO approached me to help refining the brand as well as supporting them with creating social media content, especially for new collections and product launches.

In order to refine and make the brand relevant in  today’s retail world, combining a Serif and Sans Serif typeface seemed like the right choice. I elevated the colour palette by adding a calmer Sand colour to their core Navy Blue tone, as well as introducing new crops of their campaign imagery, bringing intrigue in.

The brand’s social media content was also elevated as I introduced new playful layouts and brought the refreshed brand toolkit to life. Working alongside  the COO was a pleasure and success when thinking about content and user experience across social media and web.


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