S-Concept is a Parisian product design studio created by Lucas Saden.
He creates furniture and objects on-demand as well as 3D design  prototypes on request.

Collaborating with Chien Bleu Studio, I was challenged with designing a bespoke brand identity that aimed to capture the expertise and finesse of the work produced by S-Concept. The identity came to   life through a minimalist and contemporary design approach.

Working closely with Vincent Thomas, as our photographer, into shoot production, we aimed to define a brand-consistent Art Direction throughout the shots we carefully curated to then design a bespoke website for S-Concept.

A 360 design case study that allowed to celebrate product and graphic design tailored to the same visual purpose.